- The Narendra Modi administration’s decision to rename India as Bharat has generated.
- ‘Bharat’ is also written on the identification cards of the employees of the G20 meeting.
- Using India’s projected fiscal income receipts of Rs 23.84 lakh crore, the paper used the same calculation for India.
The Narendra Modi administration‘s decision to rename India as Bharat has generated much publicity as a result of the G20 dinner invitations that President Droupadi Murmu sent out referring to herself as “President of Bharat.”
According to several reports, the government used the phrase “Prime Minister of Bharat” in official correspondence while Modi was in Greece last month. ‘Bharat’ is also written on the identification cards of the employees of the G20 meeting.
India to Bharat
According to research by Outlook, the national exchequer would incur a substantial expense if India’s name were changed to Bharat. According to a calculation developed by IP attorney Darren Olivier, the cost of the “India to Bharat” transformation would be Rs 14,304 crore.
Olivier estimated the cost of Swaziland’s name change to Eswatini in 2018, which was comparable to a rebranding initiative by a large corporation.
Rebranding would cost about 10% of the total marketing budget, while the average marketing expenditure of a large company is about 6% of the total revenue.
Using India’s projected fiscal income receipts of Rs 23.84 lakh crore, the paper used the same calculation for India. There are rumors that the administration may examine or put on the agenda the proposal to rename India to Bharat for all official purposes during the Special Session of Parliament that will be held later this month.
