Wednesday, 10 September 2025
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ChinaTravel

Brick by Brick: Shanghai Opens the World’s Largest LEGOLAND with a Cultural Twist

  • Shanghai debuts the world’s largest LEGOLAND on July 5, 2025, in the Jinshan district.
  • Park features over 85 million LEGO bricks and attractions themed on Chinese legends.
  • New resort expected to become a cornerstone of China’s evolving tourism strategy.

Shanghai has officially welcomed visitors to the world’s largest LEGOLAND resort, transforming the Jinshan district into a magnet for global tourism.

Beyond playful attractions, the park introduces Miniland, a LEGO-built landscape showcasing landmarks such as the Bund and Temple of Heaven.

Cultural Playland: Shanghai’s LEGOLAND Blends LEGO Magic with Chinese Mythology

LEGOLAND Shanghai is more than an amusement park—it’s a strategic cultural investment. By highlighting iconic Chinese figures like the Monkey King, the park not only entertains but educates, offering a fresh gateway into China’s rich folklore. Visitors can also enjoy the world’s first live-action LEGO Monkie Kid show, “Battle for Flower Fruit Mountain,” which integrates large-scale props and projection effects into an epic storytelling experience.

The economic impact is expected to be substantial. Tourism authorities anticipate a sharp rise in domestic and international visitor traffic, fueling nearby industries such as hospitality, transport, and retail. The introduction of thousands of jobs and local partnerships will likely turn the Jinshan area into a bustling economic node for years to come.

Families can enjoy an immersive, all-inclusive experience with LEGO-themed accommodations that carry the same playful design principles as the park itself. Dining areas serve meals with LEGO-inspired aesthetics, allowing guests to extend their fantasy world experience beyond the rides. This attention to detail elevates the park from a day-trip destination to a multi-day resort.

Shanghai’s LEGOLAND is already paving the way for similar projects in cities like Chengdu and Shenzhen. These upcoming developments aim to replicate the Shanghai model—blending entertainment with local flavor—to enhance China’s standing as a global family tourism leader. The success of this flagship resort could inspire a wave of culturally nuanced theme parks around the world.

LEGOLAND Shanghai represents a bold step in cultural tourism, fusing fun and heritage in a way that sets a new benchmark for global theme parks.

“Culture is the widening of the mind and of the spirit.” — Jawaharlal Nehru

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