Friday, 28 February 2025
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IndiaPolitics

Complete rebranding of Rahul Gandhi for the 2024 Indian elections

Rahul Gandhi, a 53-year-old former president of the Indian Congress, has experienced several political setbacks, such as being kicked out of Parliament when serving as the Lok Sabha representative for Wayanad, being evicted from his official apartment, and being evicted from his family’s home.

Gandhi first gave the impression that he despised politics and the arduous work involved, seeking refuge in frequent vacations abroad. He was initially surrounded by Congress Party courtiers, nevertheless, giving the impression that he was an ignorant, out-of-the-loop royal.

2024 Indian elections

Gandhi’s lack of electoral success and Smriti Irani’s victory in his ancestral seat of Amethi in the 2019 Lok Sabha elections have altered public opinion of him.

His physical fitness was greatly aided by the Bharat Jodo Yatra, a challenging walkathon across India, which won the backing of opposition leaders like Mamata Banerjee, the chief minister of West Bengal, Nitish Kumar, the chief minister of Bihar, Lalu Prasad Yadav, and Sharad Pawar.

  • Rahul Gandhi faces political setbacks, including evictions and expulsions.
  • Gandhi’s electoral failure and Amethi’s victory impacted public opinion.
  • Gandhi 3.0 planned for 2024 elections, yantras, and speeches.

Leaders who walk and look for solutions are revered by the public in India. All three of Mahatma Gandhi and the late Prime Minister Chandrashekhar participated in walkathons to engage with India.

Gandhi 3.0 is in the works, with him scheduled to embark on another yatra and deliver speeches on university campuses throughout Europe, the US, and the UAE as the main battle of the 2024 general elections draws near.

Rahul has now developed a working connection with the majority of the top opposition figures and tries to reassure them that he wants to be the Congress party’s ideologue.

His key message is that India needs a politics of purpose to reject the politics of hatred and division that are dividing the country. He refers to his brand of politics, which he repeatedly refers to as “Mohabat ki dukan” (a shop of love), as “Mohabat ki dukan.”

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