Monday, 12 May 2025
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DubaiMetaverse

Together, E& and Samsung will host Unpacked in the Metaverse

The Galaxy Unpacked event will be held in the e& metaverse thanks to a partnership between Samsung Galaxy Electronics and e&. This is the first time Samsung has entered the metaverse and collaborated with a major technological company like e&.

The event included brand-new gadgets, including the Galaxy Z Fold5, Galaxy Z Flip5, Galaxy Tab S9 Series, and Galaxy Watch6 Series, exhibiting the revolutionary metaverse’s full potential.

E& and Samsung

Khaled Elkhouly, CEO of e&, pledged to support collaborations that spur innovation and highlight the metaverse’s full potential.

The president of Samsung Gulf Electronics, DooHee Lee, complimented e& for their steadfast support during the introduction of their flagship products and stressed Samsung’s dedication to pushing boundaries and promoting open communication with business titans.

  • Samsung Galaxy Unpacked event in e& metaverse, first collaboration.
  • Samsung Gulf Electronics president praises e& for support, promoting open communication.
  • Galaxy users pre-ordered smartphones during Samsung Unpacked UAE and GCC.

The event was a strategic homage to the UAE‘s national space plan and the accomplishment of the Hope Probe mission, and it was virtually staged in Arcadia Planitia, a virtual location on Mars.

With its e& universe Virtual Home, e& universe Shop, and e& universe Arena & Stadium, e& universe provides a vibrant online environment.

Galaxy users had the opportunity to pre-order their preferred Galaxy smartphones during Samsung Unpacked and take advantage of exciting pre-order deals on new devices throughout the UAE and the GCC.

Free storage capacity upgrades, trade-in advantages, Samsung Rewards, and no-cost mobile accessories are just a few of the promotions available.

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