- Vogue: Inventing the Runway debuts in Manchester from December 16 to January 4 at Aviva Studios.
- The immersive show explores the cultural impact of runway fashion, narrated by Cate Blanchett.
- Created by Lightroom with Vogue editors and Anna Wintour, the experience blends animation, sound, and storytelling.
Vogue’s Inventing the Runway is a groundbreaking immersive experience that traces the evolution of fashion shows from exclusive salons to today’s global spectacles.
Produced by Lightroom and backed by Vogue’s editorial legacy, the show is narrated by Cate Blanchett and crafted in collaboration with Anna Wintour.
Step Into Fashion History: Vogue’s Runway Experience Arrives in the UK
Fashion fans will be able to immerse themselves in the story of the runway like never before when Vogue: Inventing the Runway opens at Manchester’s Aviva Studios this December. It marks the first time the iconic fashion title brings this large-scale installation to the UK.
The exhibit is a collaboration between Vogue editors, including Anna Wintour, and immersive specialists Lightroom. It blends high-definition visuals, original animations, soundscapes, and music to tell the story of how the runway evolved into a powerful cultural stage.
Unlike traditional exhibitions, this is a 360-degree sensory experience that transports audiences into defining moments in fashion—from early 20th-century Parisian couture salons to iconic shows that shaped art, identity, and entertainment.
Running in repertory with David Hockney: Bigger & Closer and The Moonwalkers: A Journey with Tom Hanks, Inventing the Runway contributes to a dynamic winter arts calendar in Manchester, further cementing Aviva Studios as a cultural hub.
By bridging fashion, technology, and storytelling, Inventing the Runway offers a compelling new way to understand style—not just as clothing, but as a force shaping the modern world.
“Runway shows have reflected society and its values for more than a century.” — Mark Guiducci, Vogue
