- Snoopy in Style exhibition marks Peanuts’ 75th anniversary in Paris.
- Features designer collaborations from Karl Lagerfeld to Valentino.
- Showcases Snoopy’s impact on fashion and global pop culture.
For over seven decades, Snoopy has been more than just a comic strip character—he has become a cultural and fashion icon. The Snoopy in Style exhibition in Paris highlights his evolution, emphasizing the deep connection between Peanuts and the fashion industry.
The exhibition also pays tribute to Charles Schulz’s meticulous attention to character design, ensuring Snoopy and his friends had a simple yet instantly recognizable aesthetic.
Snoopy: From Comic Strip to Fashion Icon
The Snoopy in Style exhibition in Paris celebrates the beloved beagle’s journey from the pages of Peanuts to the runways of high fashion. Showcasing decades of collaborations with designers such as Karl Lagerfeld, Jean-Charles de Castelbajac, and Valentino, the exhibit highlights how Snoopy became a symbol of both creativity and commercial success.
In the 1980s, fashion visionary Connie Boucher transformed Snoopy and his sister Belle into trendsetters by inviting renowned designers to create custom outfits for plush dolls. This concept took off, leading to traveling exhibitions and cementing Peanuts’ presence in high fashion. Today, these collaborations continue to evolve, with modern brands embracing Snoopy’s playful yet stylish persona.
Beyond couture, Snoopy’s influence extends into everyday fashion. Limited-edition sneakers, jackets, and accessories featuring his iconic face are staples in major retailers, reflecting his cross-generational appeal. Brands like Lacoste, Uniqlo, and Vans have embraced his image, making him an enduring figure in casual fashion.
While Peanuts originated in 1950, its reach has expanded far beyond comics, thanks to licensing agreements that carefully maintain the brand’s wholesome and family-friendly image. Schulz’s legacy thrives not just through digital nostalgia but also through a steady presence in fashion, ensuring Snoopy’s relevance for future generations.
Snoopy’s transformation from a comic strip character to a global fashion icon proves the power of timeless design and strategic collaborations. As trends change, his enduring charm continues to captivate audiences worldwide.
“Fashions fade, style is eternal.” – Yves Saint Laurent. Snoopy’s journey in fashion embodies this, proving that his influence remains stylish across generations.