Thursday, 18 September 2025
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K-Pop Executives Shine on Billboard’s Women in Music List

  • Three female K-pop executives were recognized on Billboard Women in Music 2025.
  • SM Entertainment’s Kim Ji-won and Mina Jung-min Choi, along with Starship’s Seo Hyun-joo, made the list.
  • The awards ceremony will be held on March 29 at the YouTube Theater in Los Angeles.

The inclusion of these three executives highlights the growing influence of women in the global K-pop industry. Their contributions to artist management, marketing, and global expansion have helped shape some of the biggest names in K-pop today.

Beyond their individual roles, their recognition reflects the evolving landscape of K-pop’s business side, where female leadership is gaining prominence.

Women Leading K-Pop’s Global Expansion

The recognition of Kim Ji-won, Mina Jung-min Choi, and Seo Hyun-joo underscores the significant role women play in shaping K-pop’s future. As the industry evolves beyond South Korea, strategic marketing and international business efforts are key to sustaining its global dominance. These executives have been instrumental in fostering relationships with overseas markets, ensuring their artists gain worldwide recognition.

SM Entertainment’s Kim Ji-won and Mina Jung-min Choi have played crucial roles in advancing the company’s branding and marketing strategies. Their work has positioned acts like aespa, Riize, and NCT on international platforms, securing collaborations and partnerships that expand K-pop’s global reach.

Seo Hyun-joo’s leadership at Starship Entertainment has propelled the company’s success with groups like IVE. Her experience in artist development has helped shape their music and image, making them one of the leading fourth-generation girl groups in K-pop. Her past work with SISTAR also showcases her long-term impact on the industry.

The Billboard Women in Music list serves as a recognition of their efforts and a celebration of female executives in entertainment. With the awards ceremony taking place on March 29, their inclusion reinforces the importance of female leadership in K-pop’s ongoing success.

As K-pop continues to dominate global music charts, female executives like Kim Ji-won, Mina Jung-min Choi, and Seo Hyun-joo are proving that leadership in the industry is evolving. Their recognition on Billboard Women in Music highlights not just their achievements, but the broader shift towards greater diversity in the business of K-pop.

“Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.” – Sheryl Sandberg

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