Monday, 17 February 2025
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IndiaTravel

Consumer Ministry Scrutinizes Uber and Ola Over Alleged Device-Based Price Discrepancies

  • Ministry issues notices to Uber and Ola regarding alleged device-based fare differences.
  • Reports highlight discrepancies between iPhone and Android users for identical rides.
  • Consumer Affairs Minister demands transparency and fair practices from ride-hailing services.

The Ministry of Consumer Affairs has raised concerns with ride-hailing giants Uber and Ola after claims surfaced that the companies charged varying prices based on whether the customer used an iPhone or an Android device.

This controversy began when a Delhi entrepreneur shared findings showing pricing inconsistencies, leading to widespread attention and user complaints.

Uber and Ola Face Consumer Ministry Investigation Over Alleged Price Discrimination by Device Type

In response to the allegations, Uber denied any device-based pricing manipulation, stating that factors like pick-up points, estimated times of arrival, and drop-off locations influenced fare differences. However, users continued to share their experiences, suggesting that the pricing variations were inconsistent and unfair. These developments prompted the Ministry of Consumer Affairs to intervene.

Union Minister Pralhad Joshi expressed strong disapproval, calling the practice a clear violation of consumer rights. He emphasized that consumers deserve transparency in fare calculations and that any form of exploitation or unfair pricing would not be tolerated. The government has instructed the Central Consumer Protection Authority (CCPA) to conduct a detailed investigation into the matter.

As investigations unfold, the ride-hailing services are under pressure to prove their pricing practices are justifiable and fair. Consumers are closely watching for any changes or clarifications, hoping the issue is resolved quickly and that fair pricing practices are ensured across all devices.

This investigation highlights the need for ride-hailing companies to ensure that pricing is clear, consistent, and free from any potential biases based on the device being used. Transparency is key to maintaining consumer trust.

“Consumers must not be subjected to unfair practices based on their device choice; pricing should always be transparent and equitable.”

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